IClass StartUp Camp: лагерь международного стартапа

ПРОГРАММА ICLASS STARTUP CAMP НА КАЖДЫЙ ДЕНЬ

Неделя 1. Ideation and Planning.

• День 1
  Introduction to Entrepreneurship. What is Entrepreneurship?
  Activities:
  Icebreaker activities to get to know each other.
  Presentation on the basics of entrepreneurship.
  Discussion on successful startups and what makes them work.
  
  Homework:
  Research a startup that interests you.
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• День 2
  Identifying Problems and Opportunities. Finding Your Niche.
  Activities:
  Brainstorming session on problems in everyday life.
  Group discussions to identify potential business opportunities.
  
  Homework:
  Write down three problems you would like to solve.
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• День 3
  Market Research. Understanding Your Audience.
  Activities:
  Introduction to market research techniques.
  Conduct surveys or interviews with peers about their needs.
  Analyze findings and identify target audience.
  
  Homework:
  Create a customer persona for your potential business.
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• День 4
  Developing Your Business Idea. From Idea to Concept.
  Activities:
  Workshop on refining business ideas based on research.
  Group feedback sessions to improve concepts.
  
  Homework:
  Write a one-page description of your business idea.
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• День 5
  Business Model Canvas. Structuring Your Business.
  Activities:
  Introduction to the Business Model Canvas framework.
  Fill out the canvas for your startup idea in groups.
  Present your canvas to the class for feedback.
  
  Homework:
  Revise your canvas based on feedback received.

Неделя 2. Execution and Presentation.

• День 6
  Branding and Marketing Strategies. Building Your Brand.
  Activities:
  Workshop on branding elements: logo, tagline, etc.
  Discuss marketing strategies (social media, content marketing).
  
  Homework:
  Create a basic branding kit for your startup.
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• День 7
  Financial Planning Basics. Understanding Finances.
  Activities:
  Introduction to budgeting, pricing, and funding options.
  Create a simple budget for your startup idea.
  
  Homework:
  Prepare a financial projection for the first year.
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• День 8
  Creating a Prototype or MVP: Minimum Viable Product. Bringing Your Idea to Life.
  Activities:
  Workshop on creating prototypes (physical or digital).
  Work in groups to develop an MVP of your product/service.
  
  Homework:
  Prepare a presentation of your MVP.
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• День 9
  Pitching Your Startup. The Art of the Pitch.
  Activities:
  Learn about effective pitching techniques and storytelling.
  Practice pitching in small groups with peer feedback.
  
  Homework:
  Finalize your pitch presentation.
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• День 10
  Final Presentations and Feedback. Showcasing Your Startup.
  Activities:
  Final presentations of each group’s startup idea:10 minutes each.
  Q&A session after each presentation for constructive feedback.
  
  Celebration of achievements with certificates and awards.